I design products
people forget
aren't real.
6 years shipping zero-waste interfaces across fintech, SaaS, and consumer.
No fluff. No decoration. Just products that disappear into their users.
01 / RESTRAINT
Simplicity is a decision, not a default.
Every screen starts with everything. The work is what you remove.
01 — CASE STUDY
Case Study — Fintech Dashboard Redesign
—47% cognitive load, +31% task completion
RESULTS VERIFIED
02 / PRECISION
Every component should defend its existence.
If you can't say why it's there in one sentence, it isn't ready.
02 — CASE STUDY
Case Study — B2B SaaS Onboarding Flow
—62% drop-off, 4.1→ 4.8 App Store rating
RESULTS VERIFIED
03 / CONVICTION
03 — CASE STUDY
Case Study — Mobile Design System
3× faster sprint velocity, 0 design debt in 18 months
RESULTS VERIFIED
SELECTED WORK
Four products.
Each one earned.
Not a showcase of skills. A record of decisions that held up under pressure.
+94% retention
after redesign
012025
Ledger — Zero-learning-curve finance
Lead Product Designer
FintechiOSDesign System
—62% drop-off
first session
022024
Orbit — B2B onboarding reimagined
Solo Product Designer
SaaSWebResearch
3× velocity
sprint output
032024
Prism — Design system at scale
Design Systems Lead
SystemTokensReact
4.9★ App Store
12k reviews
042023
Compass — Consumer navigation app
Product & Motion Designer
ConsumerMotioniOS
READY TO TALK
The only risk is not reaching out.
30 minutes. No deck. Just a direct conversation about the problem you're trying to solve.
Book 30 Minutes